Imation 4.7GB 16x DVD-R (100-Pack) Spindle for $19.99 Shipped

Imation 4.7GB 16x DVD-R (100-Pack) Spindle for $19.99 shipped.  Here is a screenshot for your reference.  Note that at the time of this post, all 5 user reviews have given it full 5/5 ratings.  Most places have the same 100-disc spindle for over $30.